In addition to meeting day-to-day goals, leaders are responsible for developing and communicating vision – the broader organization’s vision, as well as their department’s. Successful leaders revisit their vision often with staff and make sure their team can articulate the priorities that drive business results.
If you’re in a leadership role, have you’ve taken the time to develop an aspirational statement that describes what you’re working to achieve and why? If you have, when was the last time you discussed your vision with your team? Having the vision top of mind gives team members a shared sense of purpose and helps everyone prioritize. Vision can also guide the team through unexpected turbulence and lead to innovation.
Don’t underestimate the importance of telling and retelling the story of where you’re headed and why. When everyone is focused and moving in the same direction, progress comes more easily.