Amazon is one of the most innovative companies in the world, and their leadership principles are a big driver. Agility and experimentation are part of their DNA. Here’s a peak at several of their guiding principles.
- Customer Obsession. Leaders start with the customer and work backwards. They work vigorously to earn and keep customer trust, and although they pay attention to competitors, they obsess over customers.
- Ownership. Leaders think long term and don’t sacrifice long-term value for short-term results. They act on behalf of the entire company, beyond just their team, and they never say, “that’s not my job.”
- Learn and be curious. Leaders are never done learning and always seek to improve themselves. They are curious about new possibilities and act to explore them.
- Think big. Leaders create and communicate a bold direction that inspires results. They think differently and look around corners for ways to serve customers.
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